Stop Leaking Ad Spend.
Reclaim Your Hidden ROAS.
Want more revenue from your paid ads without inflating your spend? Get a forensic PPC audit across Google Ads, Microsoft, Amazon, and Meta. We pinpoint wasted search terms, repair broken conversion pixels, and hand you a clear roadmap to multiply your Return on Ad Spend.
34%
Avg. Wasted Spend Reclaimed
48 hrs
Audit Turnaround Time
86+
Satisfied US Clients
An Unbiased Forensic Inspection of Every Ad Dollar You Spend
A professional PPC audit thoroughly examines your paid advertising performance across platforms like Google Ads, Amazon Advertising, Microsoft Ads, and Meta. Instead of relying on surface-level platform metrics, we inspect individual campaigns, ad groups, search query logs, conversion tags, and how your capital is allocated.
Whether your campaigns have plateaued or you suspect your current agency is coasting on autopilot, our audit uncovers the exact structural bottlenecks holding you back and delivers practical, revenue-first recommendations.
Fresh Eyes
Unbiased PerspectiveIndependent senior media buyers review your entire account structure.
Specialist
Industry BenchmarksCompare your CPC, CTR, and CPA against real US vertical data.
$0 Cost
Free AnalysisSee exactly what's working and what's leaking with zero obligation.
Higher ROI
Compound ReturnsReallocate wasted clicks directly into your highest-converting ad sets.
What Our PPC Audit Service Does for You
Pay-Per-Click advertising should generate predictable, profitable leads — not confusing spreadsheets. Here are the seven immediate outcomes our PPC account audit delivers:
We examine search term logs and placement reports to pinpoint non-converting keywords, irrelevant broad-match queries, and junk mobile app placements — reallocating every dollar toward high-intent opportunities.
We audit your demographic, geo-location, household income, in-market, and behavioral targeting settings to fix audience misalignments and connect you exclusively with ready-to-buy prospects.
Our strategists evaluate your headlines, descriptions, callouts, and visual creatives to ensure your value proposition stands out on crowded SERPs and drives higher Click-Through Rates (CTR).
Broken or double-counting conversion pixels train ad algorithms to chase bad leads. We verify that GA4, Google Tag Manager, and enhanced conversions accurately record real sales, phone calls, and qualified forms.
We evaluate how your daily investment is distributed across campaigns and ad groups, shifting spend away from capped losers and funding high-ROAS winners that are losing Impression Share.
By elevating Quality Scores, tightening targeting, and repairing conversion signals, our recommendations simultaneously increase conversion rates and compress Cost Per Acquisition (CPA).
You never get a generic automated printout. You receive an easy-to-execute engineering roadmap ranked by revenue impact so you know the exact steps to implement immediately.
What Happens After a TriSoul PPC Audit.
Our audit discovered 39% of prior search spend was leaking into consumer moving queries and unverified call extensions. We deployed 400+ negative keywords and rebuilt exact-match B2B freight ad groups.
freightcentral.usAuto-applied recommendations, Search Partners, and broad-match defaults quietly drain thousands every month. We shut the leaks off.
We'll inspect your Google, Amazon, or Meta ad account and walk you through the exact fixes on a 30-minute call. Free. No pitch deck.
Fixed duplicate checkout conversion tags that were skewing Smart Bidding and segmented high-margin SKUs into dedicated Shopping tiers.
lokelaniessentials.comCore Areas Our PPC Auditing Service Examines
If your paid ads aren't delivering the return you expect, the root cause always lives inside one of these eight technical and strategic pillars:
Account Structure & Hierarchy Setup Ensuring campaigns, ad groups, asset groups, and network settings are segmented cleanly for maximum relevance and algorithmic control.
Keyword & Match-Type Strategy Auditing exact, phrase, and broad match ratios alongside historical Search Terms Reports to capture missed commercial intent.
Negative Keyword & Placement Defense Identifying money-draining queries, competitor misfires, and low-quality Display/App placements that silently erode ROAS.
Ad Copy & Creative Performance Reviewing RSA headline combinations, ad strength, visual hooks, and extension utilization to maximize Click-Through Rates.
Bid Strategy & Capital Allocation Evaluating Target CPA, Target ROAS, and manual bidding rules to ensure capital flows to your highest-margin campaigns.
Conversion Tracking & Attribution Verifying GTM triggers, GA4 events, enhanced conversions, and attribution windows so every lead and sale is tracked accurately.
Quality Score & Auction Diagnostics Analyzing Expected CTR, Ad Relevance, and Landing Page Experience scores to eliminate Google's "bad ad tax."
Post-Click Landing Page Friction Inspecting mobile load speed, message match, and form friction that cause paid visitors to bounce before converting.
Suspect your Google Ads or Amazon account is bleeding cash on irrelevant clicks? Request your free forensic PPC audit today.
Inside Your Comprehensive PPC Audit Deliverable
Wasted Ad Spend & Search Term Forensics
We export and analyze 12 months of raw search query and placement data across Google, Microsoft, and Amazon — highlighting the exact keywords, match types, and auto-applied settings draining your investment without generating a single conversion.
Audience & Geo-Targeting Review
Verification of location presence settings ("Presence" vs. "Interest"), radius bid modifiers, demographic exclusions, and first-party remarketing lists.
Pixel & Tag Integrity Check
Deep inspection of Google Tag Manager, GA4, offline CRM imports, and primary vs. secondary conversion actions to ensure clean bidding signals.
Impression Share & Auction Insights
Pinpointing how often your best ads disappear due to Ad Rank or capital caps — and mapping how aggressively competitors are bidding on your terms.
Ad Copy & Extension Scorecard
Evaluating RSA headline pinning, sitelinks, callouts, structured snippets, image assets, and lead form extensions against top-1% CTR benchmarks.
Shopping & Amazon Feed Audit
Reviewing Merchant Center product titles, GTINs, custom labels, and Performance Max asset group cannibalization for e-commerce brands.
Landing Page Conversion Review
Auditing post-click page speed, headline message match, trust signals, and mobile call-to-action placement to lift conversion rates.
90-Day Prioritized ROAS Roadmap
You receive a step-by-step executive blueprint ranking every fix by speed of implementation and projected profit lift — plus a live walkthrough with our senior paid search strategists.
TriSoul Digital: Your Trusted Partner for Forensic PPC Audits.
With proven expertise across B2B, local services, SaaS, and e-commerce industries, our senior specialists have helped 86+ satisfied clients eliminate wasteful ad spend and rebuild stronger, more profitable campaign foundations.
We don't just point out problems — we show you how to redirect underperforming spend into untapped high-ROAS growth opportunities, repair broken attribution, and scale with complete financial transparency.
Ready to see how a professional PPC audit can transform your advertising returns? Request your complimentary analysis today.